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Little is known of the childhood of this future monkey
superstar. He was brought to the US from Africa during October 1929. He
was sold to a blind organ grinder, and spent the next four years holding
a tin cup and begging. Soon Gordon took over the management of the duo
and suggested matching costumes and a more 'funky' repertoire. This is
the first ever reported use of the phrase funky, and he went on to coin
the catch phrase 'Taking you to funky town'. Although he was a committed
music fan, he soon realized that the big money was in movies, and in 1933
he and the organ grinder split, citing musical differences, and Gordon
headed to Hollywood, California.
The timing was immaculate as Hollywood had the phenomenal
success of King Kong that very year, and the Tarzan series with Johnny
Weismuller was just getting into full swing. Monkeys were very much in.
He quickly landed minor roles in 'Giant Monkey: Crush, Crush!' and 'Tarzan
and the City of Doom'. This lead to his being announced as the replacement
of the increasingly temperamental Cheetah in the 1935 production of 'Tarzan
and the Tribe of Peril'. At the last moment though Cheetah and MGM management
patched up their differences and he was reinstated.
Gordon's contract was watertight, so he found himself
instead as the stunt double on the movie, a role he performed so well he
continued it during the next four Tarzan movies. During this period he
also appeared in 'Gold Diggers go to the Circus', 'Satan and the Monkey'
and the Oscar nominated 'Suspicious Lady'. Work dried up a little as the
1930's moved towards their conclusion, but socially he was a hit. Soon
he had befriended Humphrey Bogart, Ronald Reagan and Glen Miller among
others. Several biographers of Miller have pointed out Gordons influence
upon the Big Band style.
The Second World War marked a period of inactivity
for Gordon as good monkey roles become hard to find. He had a futile attempt
to revive his old organ grinder routine and some limited success in several
Marx Brothers inspired vaudeville acts. By 1944 he was destitute and unable
to find any work. He volunteered but failed the medical, and his non American
history created suspicion and fear wherever he went.
His old friend Ronald Reagan used his influence to
get Gordon cast in the title role of his 1951 movie 'Bedtime for Gordon'.
It was to have been his triumphant return to the big screen, but at the
last moment studio executives demanded he be replaced. The director Frederick
De Cordova and Regan tried valiantly to change their minds but to no avail,
and 'Bedtime for Bonzo' proved to be a huge hit. The press made much of
an alleged public fight between Bonzo and Gordon at a night club, but Gordon
has always claimed that it never happened.
Disgusted at Hollywood's hypocrisy and weakness, Gordon
turned his back on Movies for good in 1951 and decided instead to return
to his first love, music. His initial efforts were unsuccessful as he sought
to start an all primate big band, the music was by all accounts ground
breaking and the stage show dynamic and innovative. Early 1950's audiences
though were not yet ready for such diverse entertainment and they stayed
away from the group's concerts in droves.
For the next few years Gordon moved into the management
side of the music business, working with Perry Como and Pat Boone. He also
helped Alan Freed put together his first rock and roll radio show. He soon
realized that the older, more gentle music was being replaced with the
more raucous sounds that signaled the beginning of rock. He alternatively
worked for the Chess brothers in Chicago and Sam Philips in Memphis, were
he listened one afternoon to a nineteen year old truck driver record two
songs as a present to is mother. Gordon urged Philips to immediately sign
him, but Philips was less interested. Gordon persevered until Sam gave
the teenager another chance. This time he realized the potential Gordon
had sensed and Elvis Presley was signed to Sun records. At the time Elvis
wanted Gordon to manage him, but Gordon had other plans so he referred
him to an acquaintance called Tom Parker.
By 1958 Gordon had worked with Little Richard, Chuck
Berry and Buddy Holly. He had gained a reputation that he would never loose
as a monkey musically ahead of his times. He had an almost uncanny ability
to spot talent and predict future trends. Tired by years of continuous
working he decided to take a vacation. He traveled back to his homeland
in Africa and then across Europe. He ended up in Hamburg where he soon
become friendly with the various musicians who were living there. One drummer
in particular he developed a deep friendship with, Ringo Starr. One night
they both visited The Star Club where they saw The Beatles perform, after
the gig John Lennon was introduced to Gordon and Ringo and was fascinated
by the tales of American rock and roll. They talked all night and as they
parted Gordon gave the rapt John several pieces of advise, among them was
the request he look up a record store owner Gordon knew called Brian Epstein
and the possibility of replacing the scowling Pete Best with the perky
Ringo. When John requested one final piece of advise from one who had celebrated
thirty years in show business, Gordon simply told him "stay away from Japanese
women".
Returning to the US he resumed his managing career
supervising tours and concerts for numerous bands. During the 1960s his
company 'Monkey Magic' grew to be one of the most powerful in the rock
business. He retreated away from the public side of music, and became a
virtual recluse. Nevertheless he was involved with the likes of Cream,
The Who, The Rolling Stones (he was an uncredited writer and percussionist
on 'Sympathy for the Devil'), Janis Joplin, Iron Butterfly, Black Sabbath
(a falling out with Ozzy lead to the changing of 'War Monkeys' to 'Warpigs')
and Pink Floyd among many others during Monkey Magic's twenty year existence.
In the late 1970s he sold his company to Warner Entertainment for $80 million
and announced his retirement.
He soon dropped out of sight, and spent his time traveling
between Europe and the US. He is credited with some involvement with the
British Punk scene of the later 1970s and early 1980s, although he denies
being anything more than an interested spectator, although he does admit
to punching Malcom McLaren and giving Adam Ant make-up tips. As the mainly
soulless 1980s dragged on Gordon returned partially to the public eye on
various chat and discussion shows. He also spoke of his friendship with
now President Reagan, and he spent many days and nights at the Whitehouse,
although Nancy disliked his influence upon Ronald.
By the 1990s he was a recognized expert on new musical
trends, and he predicted the emergence of Grunge and the mainstream crossover
of Rap and Hip-Hop. At a party in the early 1990s he got extremely drunk
and angry at life and music in general. He insulted many people at the
party, calling two young artists, Beck Hansen and Thom Yorke, a 'Loser'
and a 'Creep' respectively. From this point on he felt saddened at how
he had turned his back on new, unknown talent and vowed to build a vehicle
for the promotion of minor label and unsigned bands. So was born Indie
Monkey.
Gordon is now somewhere in his seventies and continues
to be extremely active within the publication empire he started. He has
always refused to answer question about his exact species classification
and sexual orientation. He is working on his autobiography 'Seen it, spoke
it, heard it', and has recently hit the headlines once again with his offer
of one million dollars to Alanis Morrisette, Celine Dion and Rod Stewart
to 'just quit it, please'.
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